Eckardt Guanlao.
Brand identity, strategy and website.
Brand identity and website for a leading legal recruitment practice.
Clean and modern, the logo is formed by a connecting bracket that ties the Wordmark together.
The bracket system, has been designed to visually represent how Eckardt Guanlao connects their candidates to their future.
Throughout the identity the bracket system makes connections. The bracket scales the logo down to EG; It guides viewer though the website. It connect typography to imagery.
Brand book excerpts
